In the small town of Lake Elsinore in Southern California, a spectacular super bloom of poppies on the barren hillsides has created the perfect photoshoot spot for influencers around California. Thousands of hikers travelled to the small town to hunt for the perfect picture taking spots, destroying poppies on their way. Due to the increase in tourists, the city was forced to close off the parks that contained the poppies, because of safety reasons as well as protection of the land and flowers. California’s long drought followed by heavy rains led to this spectacular phenomena. It’s a beautiful contrast to the usual dry and barren California, but it’s also a byproduct of climate change. It’s important to recognize the impact that influencers have on society. They should be using their platform to advocate for the protection of the environment, rather than promote the destruction of it, by laying in the poppies and straying from the marked trails just to get a picture for their instagram.